Case Studies & Testimonials

While the mainstream Indian mentality may be moving away from considering menstruation and women’s hygiene a taboo, the disappointing 33% sanitary napkins penetration in India proves that we still have a long way to go as an informed and educated nation! ‘My Avni’ was born out of our vision to improve and impact women’s healthcare in the country and was deep-rooted in the personal experiences that Sujata faced with menstrual hygiene products.